About Us

The design and creation of signature fragrances and beauty products
From development to production – we proudly create something that’s special and captivating every time

Our Story

Our speciality is creating premium signature fragrances and beauty products. From concept development, to the production of every line, we’re proud to create something that’s truly premium – both special and captivating – for not only fans, but connoisseurs of quality.

By capturing the passion, brand values and essence of every celebrity we work with, each creation is different and our approach ensures we work closely with our Artist to build a brand that’s enshrined in their values.

Represented globally in over 30 countries through distributors and retail partners, our team has been responsible for the creation of some of the industry’s biggest fragrance launches.